Local artist Coco Nella gives back to the community with Pride Month t-shirt design

ABC7's proceeds from the sale of the shirts will be donated to AIDS Walk Los Angeles.

ByChallynne Luckette KABC logo
Saturday, June 7, 2025 5:08AM
Coco Nella believes it's her responsibility to give back
Los Angeles-based muralist Coco Nella partnered up with ABC7 to design this year's LA Pride shirt as a social responsibility to give back.

DOWNTOWN LOS ANGELES, Calif. (KABC) -- Meet Corinne Pulsinelle, aka Coco Nella, the artist for ABC7's Pride Month t-shirt.

Snow Commerce

ABC7LA PRIDE T-Shirt designed by Coco Nella

  • $26.95

    Pulsinelle is a muralist, designer, and fine artist who is based locally in Downtown Los Angeles.

    Her murals are designed to coalesce with each unique environment, with an awareness and love of community.

    Her art can be seen all over the Los Angeles area, and one of her murals is displayed inside of a Lululemon store at the Americana in Glendale.

    ABC7 partnered with Smile South Central to identify Pulsinelle to design the shirt.

    Pulsinelle believes that her collaboration with ABC7 is a social responsibility to give back to the LGBTQ+ community.

    "As an artist, a queer artist, I feel like I have a social responsibility to give back to the community that I'm in and to participate actively in the well-being of our community," she said.

    She also explains the inspiration for the design of the t-shirt accurately represents resilience.

    "For this year's design I wanted to primarily focus on resilience, which is why I chose to represent a rose growing through the cracks in the ground," Pulsinelle explains.

    "I put the pride flag colors into the rose. Also the rose, although it is represented a lot in art, I specifically chose it because it vibrates at the highest frequency of any plant...which is the closest physical representation of love."

    For Coco Nella, designing this t-shirt meant something a little deeper than the average project she worked on. This is part of a political social movement.

    "Resilience is something that propelled our community forward and will continue to do so, especially right now with all the legislation being passed, the anti-trans legislation, and things of that nature-a lot of hate out there. We need the resilience to get ourselves through this moment, to get through moments we've gotten through in the past...it's always been resilience that's always helped us push through," she continues.

    ABC7 will donate its proceeds from the sale of our Pride merchandise at abc7.com/shop to support AIDS Walk Los Angeles and APLA Health.

    AIDS Walk LA returns to West Hollywood Park on Sunday, October 12.

    Click here to check out the ABC7 Pride Collection.

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